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Perspectives
May 14, 2024

How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization

Learn how the Amplitude growth team uses Amplitude to fuel our customer journey and drive engagement and monetization.

Carmen DeCouto headshot
Carmen DeCouto
Manager, Monetization Growth Marketing
Best Practices
May 13, 2024
Retention Rates Across Industries: FinServ, Healthcare, Media, and Beyond
Perspectives
May 13, 2024
5 Ways Media and Entertainment Companies Can Use First-Party Data
Best Practices
May 10, 2024
How to Build Your Product Roadmap and How Software Can Help
Best Practices
May 10, 2024
A Guide to Stickiness: Creating a Sticky Product Users Will Love

Perspectives

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Amplitude for Growth Marketers image with lifecycle circle
Perspectives
May 14, 2024
How Amplitude Uses Amplitude to Move Users from Sign-Up to Monetization
Carmen DeCouto headshot
Carmen DeCouto
Manager, Monetization Growth Marketing
The Amplitude Guide to Personalization at Scale
Media & Entertainment First-Party Data
Perspectives
May 13, 2024
5 Ways Media and Entertainment Companies Can Use First-Party Data
A picture of Rachel Torres, PMM at Amplitude
Rachel Torres
Group Product Marketing Manager, Amplitude
Amplitude for growth marketers with magnet pulling circles
Perspectives
May 9, 2024
How Amplitude Uses Amplitude to Boost Long-Term Retention
Headshot of Lilli Clark
Lilli Clark
Manager, Retention Growth Marketing, Amplitude

Best Practices

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Retention Rates Across Industries
Best Practices
May 13, 2024
Retention Rates Across Industries: FinServ, Healthcare, Media, and Beyond
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Michele Morales
Senior Product Marketing Manager, Amplitude
A chart with a product roadmap
Best Practices
May 10, 2024
How to Build Your Product Roadmap and How Software Can Help
Image of Nikhil Gangaraju
Nikhil Gangaraju
Director, Product Marketing, Amplitude
Monetization Playbook: Mastering Monetization Strategy
A guide to product stickiness
Best Practices
May 10, 2024
A Guide to Stickiness: Creating a Sticky Product Users Will Love
Michele Morales Headshot
Michele Morales
Senior Product Marketing Manager, Amplitude
Featured Collection

Learn product-led growth fundamentals from the experts

It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.

Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.

product-led growth
Best Practices
March 25, 2022
What Is Product-Led Growth? Strategy, Metrics, & Examples
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Mallory Busch
Product Marketer, dbt Labs
3 PLG Perspectives
Perspectives
January 18, 2023
3 Perspectives on How to Benefit from Product-Led Growth
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John Cutler
Former Product Evangelist, Amplitude
Product-Led Growth Tactics Across the Customer Journey
Perspectives
April 18, 2023
Product-Led Growth Tactics Across the Customer Journey
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Ibrahim Bashir
VP of Product, Amplitude

Inside Amplitude

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Inside Amplitude
May 7, 2024
Meet the Ampliteer: Grace Lynch, Communications
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Blake Jackson
Manager, Global Talent Initiatives, Amplitude
Acquisition Playbook: Mastering Customer Acquisition Strategy
Multi-armed bandits: Now Available in Amplitude Experiment
Inside Amplitude
April 17, 2024
Announcing Multi-Armed Bandits: Now Available in Amplitude Experiment
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Wil Pong
Head of Product, Experiment at Amplitude
Webinar recap featuring Darshil and Katie from Amplitude
Inside Amplitude
April 11, 2024
Unite Qualitative and Quantitative Data with Session Replay
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Darshil Gandhi
Principal Product Marketing Manager, Amplitude

Customer Stories

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Webinar recap with Nicolas Basoalto, TicketSwap
Customer Stories
May 8, 2024
How TicketSwap Embraced Data-Driven Decision Making With Amplitude
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Lucy Harwood
EMEA Content Marketing Manager, Amplitude
Le Monde Webinar recap
Customer Stories
April 25, 2024
How Le Monde Shifted to Digital and Embarked on a Data-Driven Journey
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Lucy Harwood
EMEA Content Marketing Manager, Amplitude
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Customer Stories
April 3, 2024
Real Estate Platform Wahi Boosts Lead Opportunities and Increases Conversions by 100%+
Simon Trudeau Wahi
Simon Trudeau
Head of Analytics & Optimization at Wahi
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Customer Stories
March 7, 2024
How Square Used Amplitude to Enhance the Seller Experience and Power Growth
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Alexander Statnikov
General Manager, Head of Growth Platform and AI at Square
Featured Contributors

Learn about analytics, product, and more from industry experts.

All contributors
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Adam Greco
Product Evangelist, Amplitude
Julia Dillon Headshot
Julia Dillon
Senior Product Marketing Manager, Amplitude
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Ibrahim Bashir
VP of Product, Amplitude
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Phil Burch
Group Product Marketing Manager, Amplitude